Stable listening trends in Flanders and Wallonia according to CIM RAM May-August 2024

The latest results of the CIM RAM survey for the period May-August 2024, regarding the average daily audiences of radio stations in Flanders and Wallonia, have been made available. These figures have been uploaded to the Retriever database.

A Retriever analysis of the CIM RAM figures for the past year reveals the stability of the principal channels in Flanders. Radio 2 (VRT) remains the biggest in terms of average daily reach, while Radio 1 (VRT) shows a positive trend, with a steady increase in the number of listeners. Having experienced some fluctuations throughout the year, Qmusic nevertheless remains a strong platform. Declining trends registered by some youth stations suggest that this audience may be turning to other channels or formats, such as digital options and streaming.

In Wallonia, the main channels also prove to be stable. Nostalgie (FR), VivaCité and Radio Contact remain the main players, with slight fluctuations in daily reach. Nostalgie (FR) maintains its dominant position despite a slight decline, while VivaCité remains almost stable. Radio Contact shows some variation, but retains a solid market share.

Detailed results are available on the CIM website.