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Terms for Publishers/Media owners

1. Which media are included in RetrieverMedia.be?

Retriever Media Informatie (RMI) includes information in the RetrieverMedia.be media database about media that can be used periodically and are aimed at a broad audience, namely:

  • Consumer magazines in Belgium and Luxembourg that accept advertising
  • Trade magazines in Belgium and Luxembourg that accept advertising
  • National and regional daily newspapers
  • Door-to-door newspapers and local news publications
  • Out-of-home media: all media found outside the home, such as traditional outdoor advertising opportunities (e.g. buses, bus shelters, billboards, etc.), location-based media opportunities (e.g. advertising opportunities in schools, cinemas, supermarkets, cafés and sports centres, etc.), and in-store radio and television
  • Online media:
    a. Websites, bloggers and influencers that are part of a national sales network (e.g. Ads & Data)*
    b. Websites, bloggers and influencers linked to a traditional medium (e.g. soirmag.be as an online extension of the print title SOIR MAG.)*
    c. Portals measured by CIM
    d. Ad-tech services, at the request of media agencies, with a programmatic advertising network and/or technology solutions for the BeLux market (e.g. Invibes Benelux BV, Amazon Online UK Ltd, Sizmek Ad Suite, Amazon Online France SAS and Twitch)
  • Radio and television: national and regional radio and television stations

* Retriever actively includes media that meet this criterion, meaning it aims to include all such sites in the database.
** Media that meet the other criteria are eligible for inclusion, but Retriever does not guarantee that all such sites will be included.

2. What information is included in RetrieverMedia.be?

RMI provides its customers/subscribers with a database containing, among other things, advertising, branded content and editorial information about media in Belgium and Luxembourg. RMI offers publishers/operators the opportunity to have the following information about the media they operate included in the database free of charge:

  • Medium name
  • General description
  • General, sales and editorial contact details
  • Standard rates and branded content offerings
  • Campaign periods, theme planners and submission deadlines
  • Submission deadlines
  • Material specifications
  • Research data, including audience profiles and reach
  • (Geographical) distribution information
  • Image of the medium

3. What is not included in RetrieverMedia.be?

RMI includes all cross-media channels and media opportunities, with the following specific exceptions:

  • Product-specific activities, such as merchandising and tailor-made products
  • Annual publications that are not part of a broader platform
  • Personal services, such as personal product promotion
  • Permanent advertising (e.g. building signage and vehicle lettering)
  • Out-of-home media with a reach of fewer than 2,500 people

4. Responsibility and liability

If information included in the database changes, the publisher/operator must notify RMI or, where possible, update or add the information to the database themselves.

The publisher/operator is responsible for providing information to RMI’s platform. This responsibility includes, among other things: (i) the accuracy of the information provided; (ii) obtaining approval for the publisher/operator’s use of the relevant information and its further use by RMI; and (iii) meeting any additional legal requirements for sharing personal data on RMI’s platform. The publisher/operator indemnifies RMI against any third-party claims relating to the publisher/operator’s failure to comply with these laws and regulations. This indemnity also covers any damages and costs incurred by RMI in connection with such a claim.

RMI has its own responsibility for the use of information on its platform and ensures that it uses this information in accordance with applicable data protection laws. The publisher/operator acknowledges that it provides the information to RMI for the purpose of RMI sharing it with its subscribers. RMI is not responsible for how its subscribers use the information provided by the publisher/operator.

Providing information to RMI’s platform constitutes acceptance of these terms.

Information and terms for publishers/sales houses — Version: 19 June 2018