HBO Max from now on in Ads & Data’s saleshouse portfolio


From July 1st 2024, Ads & Data will manage the commercial interests of international streaming service HBO Max in Belgium. With this choice addition to the current video offering, the saleshouse takes another step in strengthening its video market leadership while HBO Max’ parent company Warner Bros. Discovery seizes the opportunity to anchor itself more firmly in Belgium.

HBO Max represents a wide range of premium content and the best of HBO, Discovery's real-life entertainment and Eurosport's top international sports broadcasts. With diverse quality brands like HBO Originals, Max Originals, Warner Bros. and The DC Universe, HBO Max caters to a wide audience, from Harry Potter, Game of Thrones and film fans to sports fans, and many others. The alliance with Ads & Data is timely, as the upcoming Paris Olympics will also be available on the streaming platform. Incidentally, the HBO Max offering is national, so the South will also be covered. Streamz will in turn lose part of its HBO offering.

All information about the HBO Max and Ads & Data's online video advertising offer can be found at

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Meet the professionals…

Image of Geoffroy Le Grelle
Geoffroy Le Grelle
Client Director at Dentsu
In three words: Brussels-born, pragmatic, sports and wine enthusiast
cup of coffee
Black, strong, while reading the daily press (digital during the week, paper at the weekend).

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