BRUZZ, Vlaams-Brusselse Media’s media brand, is active online, on radio and TV, and in print, and favours an innovative use of media. This year again, it launches “De Weik van 't Brussels” on the radio.
In collaboration with Brusseleir!, which promotes the Brussels dialect with the necessary humour (or “zwanze”), e.g. through the Brussels Volkstejoêter, BRUZZ Radio is spreading the interactive “Weik” over two weeks, from 22 November to 6 December. The station can be listened to on FM, via BRUZZ.be, the app, Radioplayer and DAB+.
BRUZZ applies three exceptional rates for the “Weik”. Commercial campaigns pay the standard A rate. Government, education, real estate and retail (B rate) and culture, non-profit and humanitarian organisations (C rate) enjoy significant discounts. Advertisers can have their own radio spot created in the Brussels dialect; free of charge for campaigns over £3,000, and for £600 below that threshold. Spot lengths and periods are negotiable, as are multimedia formulas.
