Luxemburger Wort launches cultural magazine .kult

On 3 January, Mediahuis Luxembourg will launch a brand new cultural magazine called .kult. It will be published on the first Saturday of every month as a supplement to Luxemburger Wort, Luxembourg's largest daily newspaper.

.kult takes a relevant and bold look at Luxembourgish culture and society, focusing on art, pop culture, music, literature, media and much more. It will be available in print and digital versions, combining traditional and innovative formats: interviews, profiles, short articles, calendars, videos, but also comics, reels and quizzes.

.kult is aimed at the over-25s looking for cultural news and reaches 229,400 readers (print and digital versions), or 52% of the Luxembourg population, boasting 96% of subscribers to boot. 11,000 people consult the e-paper version every day. The rate for a full-page colour advertisement is €4,600. There will be a total of 10 editions per year.

The magazine is published by Mediahuis Luxembourg S.A. Sales house Ads & Data handles Belgian advertisers, while Luxembourg clients are serviced by Regie.lu.

All info at Retrievermedia.be