After streaming platform TF1+ at the beginning of the year, it is now TV channel TF1’s turn to join IP Luxembourg’s portfolio, from 15 April.
Consequently, IP Luxembourg intensifies its partnership with TF1 Group, strengthening its range of options for advertisers looking to reach the French-speaking community in the Grand Duchy. Henceforth, advertisers will be able to penetrate into the heart of TF1's TV programmes during national commercial breaks, exclusively within Luxembourg. The move is far from anecdotal, as TF1 is the second most popular TV channel in Luxembourg and number one among expats.
Its rich and varied programming is built around premium content that connects people. Some emblematic showpieces are The Voice, Mask Singer and Koh-Lanta.
In Belgium, TF1’s advertising sales are handled by DPG Media.
More information at Retrievermedia.be
