Willem Winnock
Accountmanager
In three words: Proud West Fleming, hands-on and curious.
Espresso in the morning. Black, no sugar, during the day.
This interview has been translated, the original language is: Dutch
Short introduction
- What gives you energy, at work or outside of work?
- Music
- What are you most proud of? (professionally or personally)?
- My open-mindedness.
- Which development within media, marketing or communication are you currently following with particular interest?
- How retail media continues to evolve in Belgium, as well as the role AI could or will play in media in general.
- Which app do you use more often than you would like to admit?
- Instagram is still a big one.
- If you had a time machine, which period or event would you travel to, and why?
- The mid-1960s, mainly to experience the cultural revolution in music and art.
Willem's recommendations
- Which podcast, newsletter, series or book would you currently recommend?
- The Last Dance.
- If you could give one piece of advice to young media professionals, what would it be?
- Follow your passion. Make sure you look forward to what you do every day. If you don't, find something else.
Last but not least
- Who would you nominate for a future edition of ‘Kennismaken met…’?
- Nele Vanhecke from Bol
- What is your favorite quote?
- “The most powerful element in advertising is the truth.” (William Bernbach)
