Transfer Media is now responsible for the commercialization of retail media at INNO, with 16 department stores in prime Belgian locations and via INNO.be. The sales house thus responds to the growing importance of retail media.
In addition to thematic television, digital video and radio, Transfer Media is now expanding its offer to retail. This opens up numerous opportunities for advertisers: window branding and digital windows, bache & column, mega digital screens, escalator branding and in-store pop-ups. Personalized campaigns are also possible, from fitting room branding to in-store radio, complemented by activations and targeted newsletters.
INNO welcomes more than 22 million visitors annually, has nearly 1 million loyalty members and reaches around 500,000 newsletter subscribers.
More info in the Retrievermedia database.
