DPG Media has added real estate platform Realo to its Publishing Partner Network. In addition to DPG Media's existing offering of real estate and financial platforms, including Immoweb, Spaargids.be/Guide-épargne.be and Mijnenergie.be/Monénergie.be, Realo offers advertisers additional opportunities to target property seekers, investors and homeowners in a relevant online environment.
Founded in 2014, Realo has grown into a platform offering real estate data and market analysis to both individuals and professionals. In January 2024, it was acquired by Immoweb, the real estate platform whose advertising sales are also managed by DPG Media.
This expansion, combined with advanced targeting options such as sociodemographic segmentation and regional targeting, allows for even more effective campaigns focusing on real estate within the DPG Media network.
