AI in media

AI in media

While Retrievermedia.be only covers product (media) news and the launch of new media channels that offer advertising opportunities, developments around IAG and AI are too important for our industry not to be covered. In addition to OpenAI's ChatGPT, there is the launch this week in of HuggingChat, an alternative open source alternative to OpenAI’s viral AI-powered chatbot ChatGPT.

Among many other applications, these language models can also write paragraphs and summarise, correct or translate texts for both professional and creative purposes. For example, they can summarise your company's history, generate a film script and much more.

Applications are being introduced into our industry right now. They are not yet perfect, but everyone can imagine that from now on, developments towards enterprise and consumer applications will follow each other at a lightning speed. Stay curious, stay critical and try them out to see how they can help or affect your business. And above all, never stop thinking! We humans are unique and original!

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Meet the professionals…

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Sophie Vanderwinkel
General Manager at IPM Advertising
In three words: Enthusiastic, Curious, Media Addict
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In the morning with milk and sugar, then black afterwards.

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