Vereniging van Vlaamse Huisvestingsmaatschappijen becomes Initia


Initia is the new name of the association of Flemish housing companies VVH, the umbrella organisation for 41 housing companies that rent social housing in Flanders. The new name simultaneously clinches the merger of VVH with HUURpunt, the logical result of a strategic vision aimed at joining forces and creating synergies in and for the social housing sector.

For member housing companies, Initia publishes the quarterly magazine Fundamenten. The publication, with a print run of 3,000 copies, is delivered free of charge in Flanders to housing companies, local councils, OCMWs, MPs, ministers and their cabinets, etc. A 1/1 full colour page will cost € 1,450 in 2024.

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Meet the professionals…

Image of Geoffroy Le Grelle
Geoffroy Le Grelle
Client Director at Dentsu
In three words: Brussels-born, pragmatic, sports and wine enthusiast
cup of coffee
Black, strong, while reading the daily press (digital during the week, paper at the weekend).

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