New for Belgian media planners: media maps with resident profiles

mediamaps retriever

The retrievermedia.be media database has linked a map layer with all socio-demographic data from Statbel, the Belgian statistics office, in addition to all media in Belgium and Luxembourg. Media planners can thus not only give a good overview of all regional media distributions in their proposal, but also see what the population structure looks like in the catchment area of their customer, i.e. how large the potential reach is in a certain target group.

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Meet the professionals…

Image of Ite Bal
Ite Bal
Insights & Communication Coordinator at Transfer Media
In three words: Creative – Caring – Loyal
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Decaf! Two years ago, I quit caffeine because it kept me from sleeping. But I couldn’t give up the taste and comfort of coffee… Same ritual, fewer heart palpitations.

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