Owned media
![owned media](https://cdn.sanity.io/images/bery5azd/production/9a6ba0b3ffb6345a6b5617f4b7f09d1c571e8d92-768x512.png?w=3840&q=75&fit=clip&auto=format)
Owned media are your own media channels.
Examples of owned media are your own website, your own blogs or your own social media channels.
A benefit of owned media is that they are channels which you can fully control. They are well suited to build a long relationship with existing and potential clients.
Earned media and paid media can lead consumers to your owned media channels.